How to add £717 to your ad budget by drinking coffee at home!
Did you know you can save up to 65% of your coffee budget over the course of a year by investing in your own coffee gear and making great coffee at home rather than spending money at your local high-street coffee shop!
These figures are based in the UK, but you'll get the picture regardless of where you live.
First what would a possible coffee budget look like? Lets do the math.
  • There are two of you in the home and you each drink 1 coffee 5 times a week.
  • Cost of coffee: £3.50
  • Weekly cost: 10 coffees/week×£3.50 per coffee = £35 per week
  • Annual cost of high street coffees: £35 per week×52 weeks/year = £1820 per year
Now lets look at the cost of espresso at home.
  • You spend £600 on a very decent home espresso machine (grinder inbuilt)
  • You buy coffee for £30/kg and make 40 coffees from that = £0.75/coffee
  • Milk costs £1.20/L, and make 6 coffees from that =  £0.20/coffee
  • Annual cost of home Latte: 520 coffees/year×£0.95 per coffee = £494
  • Annual cost of electricity: 520 coffees/year×£0.0167 per coffee = £8.68
  • Total cost: 600 + 494 + 8.68 = £1102.68
You SAVE £717.32 over a year, without missing out on a thing 🤯
That's a £2/day Meta ad for a year! ... not too shabby 😁, who knows the return on that beauty.
If you spread the cost of the espresso machine over 5 years, you would have a saving of approximately 65.79% per year compared to buying coffee from the high-street.
Now, I happen to be a big fan of coffee shops :), but this was an interesting exercise.
What variable have I missed out?
Oh yes big question... how do I make coffee at home that meets the standard of my local coffee shop? Ahh... nice, that's where I come in, that minor but critical detail I can help you with 😅 🤐.
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Luke Gilbert
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How to add £717 to your ad budget by drinking coffee at home!
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