Want Copywriting Formulas?
One of the BEST things you can do is LEARN copywriting formulas and have ChatGPT help you create amaizng copy with those formulas
Here is how to get them
Prompt: "Give me 15 copy writing formulas like Dan Kennedy's PAS formula. and tell me who created it and what is the best way to use it in one sentance for each."
RESULT:
Sure, here are 15 copywriting formulas similar to Dan Kennedy's Problem-Agitate-Solve (PAS) formula, along with their creators and a brief guide on how to best use each:
  1. AIDA (Attention-Interest-Desire-Action) - E. St. Elmo Lewis
  2. PAS (Problem-Agitate-Solve) - Dan Kennedy
  3. FAB (Features-Advantages-Benefits) - Not attributed to a single creator
  4. The 4 Ps (Promise-Picture-Proof-Push) - Henry Hoke Sr.
  5. BAB (Before-After-Bridge) - Not specifically attributed to one creator
  6. QUEST (Qualify-Understand-Educate-Stimulate-Transition) - Unknown Creator
  7. ACCA (Awareness-Comprehension-Conviction-Action) - Not attributed to a single creator
  8. STAR (Situation-Task-Action-Result) - Unknown Creator
  9. OATH (Oblivious-Aware-Thinking-Hurting) - John Carlton
  10. 3 Reasons Why - Not attributed to a single creator
  11. So What? - Unknown Creator
  12. Feature to Benefit - Not attributed to a single creator
  13. The 4 Uโ€™s (Useful-Urgent-Unique-Ultra-specific) - Michael Masterson
  14. The 5 Basic Objections - Not attributed to a single creator
  15. The Slippery Slide - Joe Sugarman
Each of these formulas can be adapted to different contexts and products, ensuring your copy is structured in a way that leads to engagement and conversions.
Which one have you used? Let me know!
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Joe Apfelbaum
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