Skool Community Platform Review: What Is Skool?

For most users, it's a place to connect with people and network. For some a place to make money.

Skool is a platform for online communities - imagine Facebook groups, but with much more freedom and additional tools for online courses, engaging activities, and collaboration.

There are Skool groups about making money, gaming, working out, YouTube, artificial intelligence, music, and much more. This means there are tons of free and paid communities on Skool to discover, learn, and to network. This also makes it an ideal solution for businesses, educators, and influencers who wish to monetize their online following or start building an audience.

Pros of Skool Communities:

Skool offers features that enhance user interaction and engagement, such as gamification and discussion boards.
Skool allows for various monetization strategies, from subscription models to one time payments for single courses.
With lots of active Skool communities people flock around, this is great news for community owners for organic growth.

Cons of Skool Communities:

While Skool provides robust features, it comes at a cost - $99/month (14 day free trial), which might be a barrier for small businesses or individuals.
New users might find the platform complex initially, with many features to discover it takes time to learn and navigate effectively.
Regular updates and active management are required to keep the community vibrant and engaging.

How to make money using Skool?

Start a paid community:

This involves charging people for access to your Skool community and courses. For more monetization options you can leverage sponsored content, affiliate marketing, consulting, and one-time course sales.

2. Start a free community:

This means offering free access to your Skool community and courses, even to non-members or non-users of the platform (useful for SEO). Free Skool communities are often used as a "funnel," where you provide valuable free content to attract and guide people into joining your paid group. Free communities are also monetizable from sponsored content, affiliate marketing, consulting, and one-time course sales.

3. Steal a community:

Find someone with a large following (100k+), pitch them the idea of having a Skool page, and offer to build and manage their community for a profit. You can implement all the previously mentioned monetization strategies to maximize profitability.

BONUS: Skool's affiliate system means that your every new member is potentially an affiliate, if they start a group you will be paid 40% of monthly recurring revenue for life.

Are Skool communities worth it?

Skool is growing rapidly, there are thousands of communities, millions of users and multiple ways to make money. The COVID-19 pandemic has accelerated the adoption of online learning globally, and this trend continues to grow as technology advances.

Want free AI tools and a LOT more information on how to start a Skool Community? I've hidden it under the "New Business Idea?" section in the Classroom - free. :)

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