The best beginner friendly business idea? Build a Following
You don’t need money or special skills, and there’s no age barrier. Anyone can start by building an audience and posting content across every platform available.
"But what would I post? I have no knowledge or expertise."
No worries! The content you create doesn’t have to be groundbreaking. Cat videos? Memes? Educational content? Believe it or not, people even watch ant videos and read random statistics. The possibilities are endless, so there’s no excuse for you not to start building a following.
How Can I Monetize This Audience?
There are countless ways to monetize your account. Not only can you generate income directly from your audience, but you can also sell your account on sites such as Flippa, FameSwap, Social Tradia, and PlayerUp. Accounts with a following of 100k can sell for anywhere between $1,000 to $100,000, depending on the platform and niche (Youtube being the Top G).
The real potential lies in the long-term game. Once you’ve garnered an audience, you’ll have dozens of business models to choose from. You can partner with brands, earn affiliate income, start dropshipping, build an email list, launch online courses, or offer paid subscriptions. There are so many opportunities, but it all starts with building an audience.
What Are the Best Platforms to Build an Audience On?
The top platforms where you can grow your following include (Best to Worst):
  • YouTube
  • Instagram
  • Pinterest
  • TikTok
  • Threads
  • Facebook
  • X (formerly Twitter)
  • Snapchat
Each platform offers unique ways to build an audience, I recommend trying all of them and repurposing your content to fit other platforms (post everywhere, do not leave doors unopened).
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Kristjan Krause
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The best beginner friendly business idea? Build a Following
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