Aug 23 in 🗣 General
Find your ICP - get rich
People over complicate it.
When you understand the details of your ICP you can become rich.
This stands for ideal customer profile
This is because you know
- who they are
- Where they hang out
- How much they make (to afford your service)
- Their biggest bottlenecks (for your solution)
So in my case
- primarily agencies, coaches & consultants (have and can work in other industries)
- Social media (dm outreach + paid ads + inbound content leads)
- Need to be making $15k+/mo to afford service
- Acquiring leads, nurturing & converting (essentially what every business leads to actually be a business lol)
Once you find your ICP, you’ll know where to find them and ofc what to offer them.
- have a killer dm script (with the correct follow up protocols)
- Have a killer media team (for ads and targeting)
- Licensed AI voice agents + conversional AI
- Help with content making sure they become a face people know, like & trust
From there, it’s all a numbers & volume game.
Your offer and results represent the price you can charge.
If you can take someone from $20k to $100k months in 120 days, you can justify $15k deals easily (and push for rev share 😉)
Whereas if your offer only makes your ICP an extra $5-10k per month, it’s much harder to justify your upfront fee.
Find where your ICP hangs and go all in.
And then book your calender like this
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6 comments
Find your ICP - get rich
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