If you want to build an authentic and engaged following on social media, it's time to drop the flashy tricks and focus on what truly works.
The key to long-term growth and impact isn’t in the gimmicks—it’s in mastering the fundamentals:
Consistency: Show up regularly. Your audience needs to see you.
Quality Content: You don't need to use an intro of a car crash, a trending song or any other BS
Authenticity: People follow people, not robots. Let them see the real you.
Gimmicks might get you a quick burst of attention, but building trust and adding value is what creates a loyal community. It’s not about going viral; it’s about showing up every day (I know you can hear Kate’s voice saying this), being real, and giving your audience a reason to stick around.
Remember: Master the basics, and you will crush it.