Yesterday, I hosted a LIVE Masterclass to build high-converting landing pages.
And it was epic.
I had a lot of fun preparing the content and delivering it LIVE.
One lesson that I emphasized in the class was that this stuff is hard.
Even though I have 10+ years building website, landing pages, offers and ads, it was really hard to promote this class.
And that's the lesson.
Every aspect of a LIVE offer need to be tested, including:
- Copy,
- Topics,
- Pricing,
- Timing,
- Ad creatives,
- Audiences,
- etc.
I have almost never seen anyone make ONE attempt at an offer and it working right out the gate.
Or if it does work, it's almost always backed with a ton of experience and insight going in.
Keep at it. Entrepreneurship is a journey spanning years. Not one hit wonders.