Oct '23 (edited) in Guest Speakers
RECAP - EntrePowerCall 10/31/23 - Personal Branding
Thanks to everyone who showed up today! Massive thanks to for dropping 💎 gems on Branding/Building a Personal Brand. Definitely worth a rewatch.
Some key takeaways:
- Branding is the gut feeling that we have about a brand.
- Personal branding is what people say about you when you’re not in the room - it’s our reputation.
- We need to be obsessed with our customers… so we can do everything we can to serve them - IF we do listen to our customers they are gonna tell us all the secrets.
- B2B and B2C - it doesn’t matter, it’s really about P2P- person to person
- Your brand should “show up” where your audience is
- Write down your mission, vision and purpose
- Figure out your ICP - ideal customer profile
- Your Vision statement should be so big that you’ll never achieve it
- Document and share the process - create compelling content
- How to get started - build an MVB, minimum viable brand
- Build a personal brand Board of Directors for checks and balances
- The biggest investment is “consistency”
Find Steven here:
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RECAP - EntrePowerCall 10/31/23 - Personal Branding
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