Turn your Free Members into Paid Members! NO BS

Email Marketing Strategy:

1) Warm-Up with Value-Packed Content: Start with an educational or engaging email that provides high-quality, actionable tips relevant to your community. The goal here is to demonstrate the unique value that members gain just by being part of your community, making them wonder what additional value paid members get.

2) Highlight Success Stories & Transformation: Share specific success stories from paid members to demonstrate the tangible outcomes. Use before-and-after results, testimonials, or case studies that show how paying members have benefited beyond what free members typically experience.

3) Offer a Peek Inside: Occasionally, give free members a taste of what’s in the paid section. This could be a “sneak peek” into an exclusive training, a resource, or an upcoming live session. Make it clear that they’ll get continuous access to this and much more as a paid member.

4) FOMO and Urgency-Driven Offers: Use time-sensitive offers that make people feel they’ll miss out if they don’t act. You can do this with a limited-time discount, a bonus that’s available only during a certain timeframe, or a fast-action benefit.

1 comment