Sep 23 in Announcements
Amazon Accelerate 2024: Day One Highlights
Amazon Accelerate is in full swing, and the updates are already game-changing for sellers! Here's a quick look at the top announcements so far:
1. Amazon DSP Integration: Buy with Prime merchants can now leverage Amazon’s shopping data for hyper-targeted ad campaigns, driving traffic to their own e-commerce sites.
2. TikTok Ads Boost: Starting next month, TikTok ads will feature Prime branding and real-time delivery estimates, expected to drive conversions on the platform.
3. PayPal Checkout Option: PayPal is now available for Buy with Prime API, offering more flexibility and likely boosting conversions.
4. Shopify Integration: Shoppers can now purchase Prime and non-Prime items in a single transaction, enhancing the checkout experience.
5. Faster MCF Delivery: Multi-Channel Fulfillment (MCF) will now deliver in 3 business days, at no extra cost, improving customer satisfaction.
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Amazon Accelerate 2024: Day One Highlights
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