Amazon is now offering estimated performance at the keyword level based on your bid!
For now, you can check estimated impressions, and there’s even a drop-down menu suggesting that more metrics are on the way.
This new feature gives sellers a clearer view of how their keywords could perform, helping you fine-tune your bidding strategy for maximum impact. Stay tuned for additional metrics that could provide even deeper insights!
How will you use this feature to optimize your campaigns?