This is my 40 page eBook covering an introduction to marketing. Start here if you want an overview of marketing, covering:
• INTRODUCTION
• THE VALUE OF MARKETING
- What is Marketing?
- The power of brands & the value of Marketing
- The difference between B2B and B2C Marketing
- The Value of Marketing : In-Work challenge
• MY ROLE AS A MARKETING MANAGER
- The value YOU bring
- Checklist for delivering great plans
- The Marketing Manager planning approach
- What do you need from the planning approach for your business? See list of products to help deliver goals.
• KEY TOOLS & TERMS
Everything you need to get started on your journey! 🔥 😎 💰