Last evening we talked about events. On 17 June: Social Selling ๐ค
For those of you who didn't make it yesterday but had a little bit of #FOMO, this post is a glimpse into what we discussedโ๏ธ ๐ Andreea Nicolae caught our attention with her wonderful insights from her experience at How To Web, as she talked about promoting events to an international market: โก๏ธ ๐๐ฃ๐ ๐ค๐ ๐ฉ๐๐ ๐ข๐ค๐จ๐ฉ ๐๐ข๐ฅ๐ค๐ง๐ฉ๐๐ฃ๐ฉ ๐๐๐ฉ๐๐ซ๐๐ฉ๐๐๐จ ๐๐จ ๐ฅ๐ง๐ค๐ข๐ค๐ฉ๐๐ฃ๐ ๐จ๐ฅ๐๐๐ ๐๐ง๐จ ๐๐๐๐๐ช๐จ๐ ๐ฉ๐๐๐จ ๐๐จ ๐๐ค๐ฌ ๐ฎ๐ค๐ช ๐๐ค๐ข๐ข๐ช๐ฃ๐๐๐๐ฉ๐ ๐ฌ๐๐ฉ๐ ๐ฉ๐๐๐๐ง ๐๐ค๐ข๐ข๐ช๐ฃ๐๐ฉ๐ฎ ๐๐ฃ๐ ๐ง๐๐๐๐ ๐ ๐ซ๐๐ง๐ฎ ๐ก๐๐ง๐๐ ๐๐ช๐๐๐๐ฃ๐๐. โก๏ธ ๐๐๐ ๐ ๐ข๐๐๐๐ ๐ฅ๐๐ง๐ฉ๐ฃ๐๐ง๐จ๐๐๐ฅ๐จ - ๐๐ฃ๐ฉ๐๐ง๐ฃ๐๐ฉ๐๐ค๐ฃ๐๐ก, ๐๐ช๐จ๐๐ฃ๐๐จ๐จ, ๐๐ฃ๐ ๐ฉ๐๐๐๐ฃ๐ค๐ก๐ค๐๐ฎ ๐ฅ๐ช๐๐ก๐๐๐๐ฉ๐๐ค๐ฃ๐จ. โก๏ธ ๐ฟ๐๐๐๐๐ง๐๐ฃ๐ฉ๐๐๐ฉ๐ ๐ฎ๐ค๐ช๐ง๐จ๐๐ก๐ ๐๐ง๐ค๐ข ๐ค๐ฉ๐๐๐ง ๐๐ซ๐๐ฃ๐ฉ๐จ ๐ฉ๐๐ง๐ค๐ช๐๐ ๐จ๐๐๐ ๐๐ซ๐๐ฃ๐ฉ๐จ: ๐ฃ๐๐ฉ๐ฌ๐ค๐ง๐ ๐๐ฃ๐, ๐๐๐ซ๐๐ฃ๐ ๐๐ช๐ฃ, ๐๐ค๐ง ๐ฉ๐๐ค๐จ๐ ๐๐ค๐ข๐๐ฃ๐ ๐๐ง๐ค๐ข ๐ค๐ช๐ฉ๐จ๐๐๐ ๐๐ฉ'๐จ ๐ ๐๐ค๐ค๐ก ๐ฉ๐๐๐ฃ๐. โ๐๐๐ง๐ฎ ๐๐ข๐ฅ๐ค๐ง๐ฉ๐๐ฃ๐ฉ: ๐๐ง๐๐๐ฉ๐ ๐ข๐๐ฃ๐ฎ ๐ฃ๐๐ฉ๐ฌ๐ค๐ง๐ ๐๐ฃ๐ ๐๐ง๐๐๐จ ๐๐ง๐ค๐ช๐ฃ๐ ๐ฉ๐๐ ๐๐ซ๐๐ฃ๐ฉ. โขโขโข ๐ We loved hearing @Raluca Apostol, Co-Founder and Campaign Director eMarketing Stars, seeding new ideas about how to promote a new event with zero budget: ๐๐ซ๐๐ฃ๐ฉ ๐ข๐๐ง๐ ๐๐ฉ๐๐ฃ๐ ๐๐๐ข๐ฅ๐๐๐๐ฃ๐จ ๐ฃ๐๐๐ 3 ๐ฉ๐๐๐ฃ๐๐จ: ๐ธ ๐๐ช๐๐๐๐ฉ๐จ ๐ค ๐๐ฃ ๐๐ก๐ง๐๐๐๐ฎ ๐๐จ๐ฉ๐๐๐ก๐๐จ๐๐๐ ๐๐ค๐ข๐ข๐ช๐ฃ๐๐ฉ๐ฎ/๐ฅ๐๐ง๐ฉ๐ฃ๐๐ง๐จ๐๐๐ฅ๐จ. โ ๐๐ฃ๐ ๐ฉ๐๐ข๐. ๐๐๐ข๐ ๐ฉ๐ค: - ๐จ๐๐ฃ๐ ๐ฅ๐๐ง๐จ๐ค๐ฃ๐๐ก๐๐ฏ๐๐ ๐๐ฃ๐ซ๐๐ฉ๐๐จ ๐ฉ๐ค ๐๐๐ฉ ๐๐ฉ๐ฉ๐๐ฃ๐๐๐๐จ ๐ฉ๐ค ๐จ๐๐๐ง๐ ๐ฌ๐๐ฉ๐ ๐ค๐ฉ๐๐๐ง๐จ ๐ฉ๐๐๐ฎ ๐ฉ๐๐๐ฃ๐ ๐ข๐๐๐๐ฉ ๐๐ ๐ง๐๐ก๐๐ซ๐๐ฃ๐ฉ -> ๐๐จ๐ ๐จ๐ฅ๐๐๐๐๐๐ ๐ฉ๐๐๐ฃ๐๐จ - "๐๐๐ฃ ๐ฎ๐ค๐ช ๐ฉ๐๐๐ฃ๐ ๐ค๐ two ๐ค๐ฉ๐๐๐ง ๐ฅ๐๐ค๐ฅ๐ก๐ ๐ฌ๐๐ค ๐๐๐ฃ ๐๐ค๐ข๐ ๐ค๐ง ๐จ๐๐๐ง๐ ๐ฉ๐๐๐จ ๐๐๐ฃ๐ฃ๐๐ง ๐๐๐จ๐๐๐ฃ๐๐ ๐ฌ๐๐ฉ๐ ๐ฎ๐ค๐ช๐ง ๐๐๐๐ ๐ค๐ฃ ๐จ๐ค๐๐๐๐ก?" (๐ก๐๐ ๐ ๐๐๐๐ ๐๐ฉ๐ค๐๐ ๐๐๐) - ๐ฉ๐ค ๐๐๐๐ฃ๐ฉ๐๐๐ฎ ๐ฉ๐๐ ๐ฅ๐๐ค๐ฅ๐ก๐ ๐ค๐ง ๐๐ค๐ข๐ข๐ช๐ฃ๐๐ฉ๐๐๐จ ๐ฉ๐๐๐ฉ ๐๐๐ซ๐ ๐ฃ๐๐ฉ๐ฌ๐ค๐ง๐ ๐จ ๐๐ฃ๐ ๐๐๐ฉ ๐ฉ๐๐๐ข ๐ค๐ฃ ๐ฎ๐ค๐ช๐ง ๐จ๐๐๐ (๐จ๐ฅ๐๐๐ ๐๐ง, ๐๐๐ซ๐๐จ๐ค๐ง, ๐๐๐จ๐๐ค๐ช๐ฃ๐ฉ ๐๐ค๐๐๐จ, ๐ฉ๐๐๐ก๐ค๐ง๐๐ ๐๐ญ๐ฅ๐๐ง๐๐๐ฃ๐๐๐จ) - ๐ฉ๐ค ๐ก๐๐ซ๐๐ง๐๐๐ ๐ฅ๐๐ง๐จ๐ค๐ฃ๐๐ก ๐๐ค๐ฃ๐ฃ๐๐๐ฉ๐๐ค๐ฃ๐จ ๐ค๐ ๐๐ค๐ข๐ฅ๐๐ฃ๐ฎ ๐๐ค๐ฃ๐ฉ๐๐๐ฉ๐จ ๐ฉ๐ค ๐๐จ๐ ๐๐ค๐ง ๐๐๐ซ๐ค๐ช๐ง๐จ -> ๐ค๐ฅ๐๐ฃ ๐ฉ๐๐ ๐๐ค๐ค๐ง ๐ฉ๐ค ๐๐ช๐ฉ๐ช๐ง๐ ๐๐ญ๐๐๐๐ฃ๐๐๐จ โขโขโข ๐ Mihai Drฤgan, CEO Oveit, shed some light on the technology that helps events perform better ๐ He talked about B2B event registration, ๐๐ง๐ค๐ข ๐ฅ๐๐๐ ๐ฉ๐ค ๐๐ง๐๐ ๐ค๐ง ๐๐ฃ๐ซ๐๐ฉ๐-๐ค๐ฃ๐ก๐ฎ/๐ง๐๐จ๐ฉ๐ง๐๐๐ฉ๐๐ ๐๐ซ๐๐ฃ๐ฉ๐จ, ๐๐ฃ๐ ๐๐ค๐ฌ ๐จ๐ค๐ข๐๐ฉ๐๐ข๐๐จ, ๐๐ ๐ฎ๐ค๐ช ๐๐๐ซ๐ ๐ ๐ฅ๐๐๐ ๐๐ซ๐๐ฃ๐ฉ, ๐ฎ๐ค๐ช ๐๐๐ฃ ๐ค๐ซ๐๐ง๐ก๐ค๐ค๐ ๐ค๐ฉ๐๐๐ง ๐ค๐ฅ๐ฉ๐๐ค๐ฃ๐จ ๐ฉ๐๐๐ฉ ๐ข๐๐๐๐ฉ ๐ก๐๐ซ๐๐ง๐๐๐ ๐ค๐ฉ๐๐๐ง ๐ค๐๐๐๐๐ฉ๐๐ซ๐๐จ ๐ฎ๐ค๐ช ๐๐๐ซ๐. โขโขโข โฐ Don't forget the next B2B Marketers Club meeting on 17 June about How to use Social Selling in B2B to ethically grow your business, together with @Claudiu Jojatu, Co-Founder Milk & Cookies. Studio, and Antonio Iftimescu, Founder KooKoo Grocery.