What do you think is the most important aspect of music marketing, and how do you prioritize it?

What do you enjoy most about making music?

How do you develop a cohesive and meaningful message for your music?

What are some management theory concepts every manager should master?

How do you guys drop projects/EPs/albums? Do you drop it all at once with all tracks recorded? Have them all done and tease aspects of it? Drop periodically a they get done? I'm new to this and looking for angles on how to approach this...