A lot of people struggle with finding clients, but it doesn’t have to be that complicated. You want to start by identifying your Ideal Customer Profile (ICP) and figure out where they spend their time. What’s the easiest way to contact them—DMs, emails, or calls? If you’re working with a limited budget, focus on cold outreach first Next, build a team to maximize outreach on those cold channels every day. Hire them on commission, so they only get paid when you do. Once your outreach is handled, use your free time to post valuable content. Have your team book leads, then set up workflows through tools like Calendly to direct those prospects to your content for nurturing. This process will turn cold prospects into warm leads. Focus on delivering free value that your ideal client will benefit from within your content As you start gaining clients, you can scale with paid ads—it’ll be a game-changer. Acquisition is often overcomplicated, but it doesn’t need to be. With this approach, you can easily book 50-70 appointments a week. If you need any pointers, drop a comment or DM ‘leads,’ and I’ll share some helpful documents I’ve scripted .

Money making activities. It’s something I’ve learned from mentors and it’s so true. Your only concern should be MMA. What can you do right now, that’s going to make you money. You need to close deals. To close deals you need appointments to show up. Therefore you need a good nurturing system. And how do you get appointments? Outreach. Teams, systems, leverage. More points of contact. Post content, once you have funds, go for ads too. Get DMs, emails, calls, whichever cold outreach first and 100x it Just think about it so simply and you’ll make money. 95% of your daily activity should be MMA if you need any help with booking calls, I’ll send a 30 page doc over if you comment ‘bookings’

Let’s be honest, you can only get paid 5 figures+ and only justify equity if your service delivery is on lock. This will never happen from something like copywriting. That’s just an example but to be paid big from 1 client, you need to have a very good service. This will often mean your team (or somehow you) will have stacked everything together to make your full offer. I never understand why some people have these different packages or limited packages ie only copy. How are you going to be valuable? The reason I stack everything together utilizing my fulfillment teams in different areas is because that’s what it really takes to scale a company or business. How will you compete when we have - media buying team handling 7/8 figures monthly - Landing pages and Funnels built out (lol copywriting job gone) - Content produced - 6 figure licensed voice agents customly built out That’s just the start, now you can probably understand if a copywriter can even get 2k/mo how easy our 15k or more price is easily justifiable. And I don’t touch the fulfillment. Why? I don’t enjoy it, and if I can simply hire the best. I can create a better offer, a better guarantee, and therefore get better results and charge even more. Therefore with the fulfillment costs I’m making infinitely more, having fun and scaling my own business. If you want to be paid big, and I mean really big, you need to have skill stacks or a team. I know everyone says learn a high ticket skill, stack them. Once you can learn how to create this leverage I promise your life will change forever. I did make a free 6 hour AI infrastructure masterclass if anyone wants me to send the docs/vids just comment ‘masterclass’ Please just put work in and you’ll be rewarded.

Let me make an exact summary on how to craft the perfect offer - If Your Offer Isn’t Valuable, People Won’t Buy. Now stop basing this off what you think is valuable. You are not the customer. You need to understand the customer avatar and exactly what problems they have, therefore you can provide the solution. Don't just guess what you think they want. Speak to the ICP and begin to understand what they really want. Dig into what your market truly cares about. What are their pain points, desires, and aspirations? The more your offer aligns with what they value most, the easier it will be for them to say "yes." People buy based on the value they perceive, not necessarily the intrinsic value. Ensure when promoting your systems you emphasize the benefits that matter most to your ICP This could be saving time, making money, improving health, or gaining status. - How Can You Make This Offer A No-Brainer For Them? Your offer should directly address a pressing problem or fulfill a strong desire. The clearer and more significant the outcome, the easier it is for customers to justify the purchase. For example, if your offer helps someone increase their revenue by $10,000 with a $2,000 investment, the ROI is clear and compelling. Why wouldn't someone pay you 10k if you can make them 50k Whenever possible, attach tangible numbers to the results they can expect. Never use %, numbers are clear and imaginable. Numbers speak volumes and create clarity, whether it’s hours saved, money earned, or stress reduced, or simply producing a vision to scale. Your offer can be a no brainer once you stack your offer with valuable bonuses that enhance the core product or service. This could include guides, extra resources and 1-1 time, a quick onboarding, or exclusive access to support communities with people in the same industry. Ensure these bonuses are highly relevant and solve related problems, making the overall package even more irresistible. - Offer Guarantees:

Let me be honest. It’s your fault you are where you are. It’s harsh, but it’s the truth But if it’s your fault where you are now… It will be your fault where you end up. And that can be extremely good or extremely bad. All you have to do is take action. Every decision you’ve made so far has led to today. It’s so cringe but just think, what do you need to do to make money. Because for 99% that should be your concern. Close deals? Okay book some appointments. How do you boon them? Reach out to your Ideal Customer Profile. How do you do that? Find where they hang out. What makes more sense? A cold call, dm or email. Can you hire people to multiple your daily outreach? Do you have the budget for ads? Do you have the courage to start posting content? I promise the second you start doing what actually needs to be done, is where you’ll find tangible results. If anyone has any questions or wants help with outreach, just dm me here or my ig _harryclark_ Happy to connect if you’re someone who TAKES ACTION.