Whether it's a scheduling software, a CRM, or a team communication tool—what’s the one system or tool that’s a game changer for your swim school?

Hey everyone! I recently took over a swim school that uses two lanes in a community pool. The shallow end is 4 feet (1.22 m) deep, and the deep end is 7 feet (2.13 m) deep. Most of my classes are for beginners, and I’m trying to find ways to make better use of the deep end. Unfortunately, platforms aren’t an option right now. Has anyone had experience with a similar setup, or do you have any ideas on how to utilize the deep end effectively for beginners? Any advice would be greatly appreciated!

As your swim school grows, maintaining the quality of lessons and delivering a consistent customer experience becomes increasingly challenging. What strategies do you have in place to ensure that growth does not come at the expense of the high standards that your school is known for?

Hi my name is Onika I'm from the Caribbean twin island republic of Trinidad and Tobago. I own a swim school North Eastern Swimming Academy. It's a pleasure being part of a community of like minded people 😊 i am here to learn grow and assist in any way I can .

Let’s talk strategy! What’s been your most successful approach to attracting new students or filling classes, especially during the off-season? Share your tips and experiences!