Hey guys i´m Dany, I am a Paid Media Buyer, with more than 4 years of experience. I have been working for different types of business. I´m here to continue learning. Cheers.

YouTube Ads lead flow dropped of a CLIFF this past week... We saw this happening across multiple client accounts. Maybe you did too? The main culprit? Most likely due to the election season... Because nothing else inside their ad accounts seemed off. October is also a weird month for advertising in general like I've mentioned before. “Red October” is what my former mentor would always call it. Times like these further remind me why it's extremely important to NOT have all your eggs in one basket. Yes, even the YouTube Ads basket. Which is why you need an actual SYSTEM to get more clients, not just ONE ads platform... You need: - YouTube channel with weekly videos - Daily emails sent to your list- Facebook ads - YouTube Ads - And Google Ads all working together... PLUS backend sales and upsells happening to increase your LTV and profit margin overall. This creates an actual ECO-system for your business that delivers high-quality leads, calls, and clients into your business day in, and day out. Using this system for example, our lead flow for Adspend.com has DOUBLED since last week because we have these systems working together... While everyone else seems to be panicking.And for good reason too... Because most coaching/consulting businesses live and die by their front end offers... and their ads platform.If the ads SLOW down, their revenue goes DOWN. And they panic. Not a fun business to run. It takes time to build a solid ecosystem where you have organic, plus paid, and backend sales working together to build a truly sustainable business. This should be your goal. This is how you not just survive, but THRIVE. And if you want to start building this system for YOUR business, here's how: 1. Post 1 YouTube video every week for 2-3 years straight. 2. Send daily emails to your list sharing stories and valuable insights. 3. Jump on podeasts, do interviews, go to events/masterminds, and build a strong network of strategie partnerships who help you grow your brand. 4. Increase LiV with backend sales and upsells to create more proiit 5. Build a war chest of Sim in cash reserves so you don't panic and rage quit if you have a bad month

Do you have your a favorite low-cost method to test your offer's message?

Why most businesses focus only on paid acquisition and dismiss email marketing and follow-up systems?

We just had a new YT campaign, spend £455 of the £500 daily budget by 8am in the morning, why is this???