Day 5: Take Action and Reach Out
You've defined your ideal audience and discovered where they spend their time.
Now it's time to connect with them directly.
Today's Focus: We'll be taking concrete steps to reach out to potential buyers and start building relationships.
Action Steps:
- List Specific Places to Connect: Identify 5-10 online or offline spaces where your ideal audience is active. This could be specific Facebook groups, Instagram hashtags, local clubs, or events or even people you already know.
- Craft Your Introduction: If you want to post in groups, prepare a genuine message introducing yourself and your art. Highlight how your art aligns with their interests or values.
- Engage with Your Audience: Reach out to at least 5 people today.
- Online: Join groups, comment on posts, participate in discussions and introduce yourself and your art with a post.
- Offline: Attend local events or meetups where your audience might be and talk to at least 5 people.
SUMMARY: The main goal today is to reach out to 5-10 people! If it's in person or online - it's up to you.
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I personally will reach out to 5-10 people in facebook groups where I'll find my ideal customer.
- First I'll check a few groups on facebook with my ideal customer (no art groups or art collector groups - avoid these groups it's full of artists)
- Then I'll join a few groups, engage with a few posts and then 1-2h later I'll make a post introducing myself and sharing my story with some pictures of my art (not all groups allow that, but if you make it inspiring and it fits to the topic of the group then it should be fine).
- Last step: I'll send a message to at least 5-10 people that commented on my post.
Once you've completed today's actions, share your experiences in the comments below:
- How many people did you reach out today?
- How did you find them?
- How did it feel to reach out to potential buyers?
- Any positive interactions you'd like to share?
Let's go! 🎉