Tip of the Day #2
Marketing with Goals.
It sounds obvious, Marketing with Goals should be a simple thing that everyone does, and they usually do when it comes to an event.
The challenge is as a creative person, you need to market yourself, with a goal. That’s whether you’re an actor, playwright, or producer. Your goal will be specific to you, but overall you’re looking to build your tribe/fan base. Those folks who will come to every show you do, because they like your work. Those are the folks, who will want a selfie with you after every show. They will come multiple times. They may even make you small gifts, but it’s those people that will help you build a career. Why? Because they are going to show up whether your are in the middle of a big win or a big loss of a show. They came because they care about you and your work. They are a fan of you overall. So the next time you post on social media, think about building that authentic fan base!
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Stephanie Rosenberg
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Tip of the Day #2
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