Mon Oct 14: Weekly Guidance, Authority, Improvements + Goals

Happy Monday, Ladies! The last 2 weeks have been really quiet in here and I tried encouraging more action last week for some live audit time with me, so let's try that again!

I also am noticing by Friday less energy in the group collectively, so I'm going to try giving your weekly guidance on Sunday evening or Monday morning as more of a fresh start time vs end of the week time to see if that helps!

For Authority, I want you knowing you can easily take your educational content and add an authority touch to it. How? Give them a reason WHY they should listen to you. You can quickly say in your DTC's, add a text on screen box at the bottom of your reel, make a slide dedicated to this in your carousels or even add an authority line for further accreditation or social proof in your caption (typically right above the CTA word).

For example, yesterday's evening's reel where I said: "If I was a. BODI Coach, or honestly anyone who wanted to hear the most honest reality I've ever shared about the online fitness industry" and then below it was my line of authority (from someone who's had 33K+ virtual clients) - do you see how this goes from ok why should I listen to her instantly to "ok, she's got merit to what she's saying?"

That's how I want you thinking of your authority posts this week. I think for some of you, authority focused posts themselves is still intimidating (not to everyone, but to some of you) and I want you to think how can I take the post I was already going to make a put a little authority line or authority addition to where both someone is more likely to read/listen and it's also starting to make me more known as an authority/expert figure who is confident and creates happy/returning clients.

I also think social proof/testimonials is something that our group could improve in sharing! I'll give great credit to

@Danika Watson

here because she is great about sharing client wins and testimonials!!!

Make sure you are planning time to do DTC's, have your scripts written out, plan drive time where you will have a quiet environment and can talk to the phone camera or quiet time where you can film with a teleprompter. Also, I want to encourage when you film B-roll or even intentional footage (more intentional footage vs always relying on B-roll is a great addition to make), be sure you are using the forward facing camera on your iPhone with natural light behind the camera that's shining onto you!!!

I am still going to try to encourage our group to get more active in here this week for me to do live audit time next week. We do have live class next Tuesday and it's something I can add onto live class if I see the group eager and energetic for it!

If you are noticing that you're struggling, less efficient with your time or not posting as much as when I did the 30 day done-for-you challenge, feel free to share your honest feedback so I can know how to best lead and guide the group here. I did share a great Chat GPT prompt last weekend for 30 days of content for you that involves the 4 buyer phases, authority and social proof, so let me know if you missed it or want me to share it again. Let's make a great week ladies!

SHARE YOUR WEEKLY GOALS IN THE COMMENTS BELOW!!!

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