May 27 (edited) in 📝 Playbooks
300+ B2B SaaS ABM List
LinkedIn released a feature a few months ago. It lets you boost your organic posts on your personal account to a target list of people at specific companies. Think of it like an ad that doesn't look like an ad.
The "catch"?:
1) you, of course, have to pay to boost the posts (at least $10 per day)
2) your target list needs to have at least 300 companies
Attached is a list of 300+ B2B SaaS Scaleup companies that we put together— these are real businesses with momentum and budgets. Sharing here as reference, for accountability, and also in case it's helpful for others in the group since we all do business with other B2Bs.
It took a lot of work to do this manually 😅
We plan on building our own test with LinkedIn Thought Leadership Ads here in the open so the community can learn more about how it works.
She was previously Director of Paid at Outcast, managing over $60M in bi-annual ad budgets for companies like Riot Games, Old Spice, and First Republic Bank. Jamie was invited to pilot this new LinkedIn feature while it was still in beta, which she did for Carta and Bloomberg Philanthropies. We're in good hands!
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300+ B2B SaaS ABM List
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