3 Audiences To Build For Facebook Ads · Insurance Pro Community

3 Audiences To Build For Facebook Ads

Hey y'all I'm Nick Berry - Alex invited me to the group awhile ago, but I wanted to hang out and get the vibe before I started posting anything.

I run a marketing newsletter for insurance agents.

This week in my newsletter I recorded a video on 3 audiences you can start with to start running effective ads on Meta/Facebook.

1) Custom Audience - Customers and Prospects - export these from your CRM/AMS. Since many agencies don't have a ton of contacts I would export them all.

2) Lookalike audience - Use that custom audience to seed this, select 1:1 like it shows in the video.

3) Saved Audience - Using that lookalike audience and then start adding the cities, counties or regions you want to target of the people who look most like your clients.

If you found this valuable I'd appreciate if you subscribed to my youtube channel or my newsletter at https://nickberry.co/subscribe/

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