branding vs realism · No Labels Necessary

branding vs realism

Hey y'all, so I've got a question that feels a bit more niche regarding content creation that I'd love to hear anybody's takes on!

Essentially, I am working very closely together with another artist called "Nabi" and since we're both faceless and will continue being faceless artists due to reasons out of our control, we had the idea of switching over to a drawn-ish artstyle. I believe we have a pretty good basis here, with a very high recognizability of the artstyle as well as a lot of recurring themes etc. in artworks so our spotify should (once we've been working with the new artstyle for a couple of months) also look very clean.

However, I am a bit unsure how well the artstyle can fit for social media content, considering that for tiktoks & reels you should be very flashy with a fast hook, lots of visual change etc. and the drawing style restricts us in that way, that every new angle/movement would essentially be a completely new drawing.

The question that I am essentially asking myself is: how would e.g. a video of me playing the guitar and singing an emotional song to it in a big, echo-y room stack up against a slightly animated drawing with that same audio in the long and in the short term?

In the long term I could see the drawn-version working out better due to the high recognizability of the content, for the short, I could see that the "real" video could get a couple more engagements.

For reference on the artstyle: https://www.instagram.com/p/CoXvyn4IcJy/

Artworks on Spotify end up looking like this: https://open.spotify.com/artist/0dlh5CcdvDoWEfdkOqmNM5?si=4C-AAbC5RyeQ6GRyQsEbgw

I'd love to hear y'alls opinions on this since it's definitely a decision we struggled with for a long time and are still kind of rocking back and forth on, also regarding optimization of this type of content for socials

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