How 63 Hours of Boring Work Can Get You 1M+ Subs on YouTube
Context: I built my YouTube channel in the coding/programming niche to 1m+ subs and did $5m+ with an education channel (Clever Programmer). I wrote this to primarily share with my friends in a small group but thought it was valuable, got @Sam Ovens 's permission to post it, so here it is. Hope it brings you value. I was just going through and reviewing some of my best performing content and I realized something fascinating. Out of the 800 videos on my channel... Only about 20-30 of them helped me get around 1m+ subscribers. I kept studying those videos and seeing how those videos got me millions of views, subs, and thousands of leads for my business. These videos that drive crazy results I call them "bangers". If you study most top channels, 90% of their subs come from the 10% of the bangers. So here are some interesting insights from just one of those videos (i put the picture below). This video got almost ~400,000 views. Drove 7.6k+ subs. Got me nearly 10k+ leads. Resulted in nearly $100,000+ revenue. But the really fascinating part is exactly how much WORK it took me to make one of these videos. and luckily I discovered that when I worked on this video back in July 2022, I kept records and logged every single hour I put into this video (whether I was prepping vs. shooting the content, how many hours each day, etc). I basically logged all my activity and looking at it now... It's like an absolute gold mine. Here's what I found in terms of the work I put into this... [picture with the work graph below] Total time: 63 hours Days: 11 It took me 40 hours of preparation in total and 23 hours total to shoot. Preparation: 63% Shooting: 36% I blocked off everything on my calendar during that time. I did nothing else but focus singularly on this course. Even with that said… Notice how the average day was 5 hours. There were a few days where there was MINIMAL work I was doing. I even took a day fully off to rest & recover.