Happy Monday Ad Men, There's a lot of talk right now from the big guys in our space who are claiming that ORGANIC traffic will soon replace Ads entirely... I see a lot of people trying to replicate the Alex Hormozi, Iman Ghadzi, and Gary Vee content strategy, myself included... And while I do agree that this is something everyone should strive for so that you don't HAVE to rely on ads to get more leads, calls or clients... It's not something that will ever replace advertising completely! The reality is, building a personal brand and social following takes time... YEARS! A few weeks ago for example, I spoke to 800+ real estate agents on the topic of YouTube and showed them why your YouTube channel is your "digital real estate porfolio"... Each video on your channel is a different property... Some videos can make you $100, some $0, and some THOUSANDS of dollars in adsense & in high-paying clients too! But again, building this takes time. It is worth it, but you'll need both ads and organic if you truly want to stand out and survive in today's noisey, and super crowded marketplace. Here's a metaphor I've been using lately to explain the reason why YouTube Ads works so well: YouTube is the new TV YouTube Ads are the new TV commercials. Google Display Ads are the new billboards. You see that? Nobody I know watches TV anymore, they all watch YouTube. If you can learn to create and run profitable ads on YouTube, you'll never have to worry about where your next lead or client will come from again. AND if you can combine YouTube Ads + YouTube organic to build a personal brand, now you're bulletproof. Anyways, wanted to share my 2 cents on the future of advertising and why I know it's not going anywhere anytime soon... We as Ad Men just need to get better! The super crazy income claims are getting skipped and people are not buying from you off ONE ad view, the spend weeks researching, watching, and consuming your content. So use YouTube Ads to get in front of them, and post content to nurture and close them because of who you are.

Happy Sunday Ad Men, Right now I'm at another mastermind, it's Jeremy Haynes inner circle and I've already got 12 pages worth of notes in a Google Doc lol Yesterday Jeremy shared a new type of VSL (it's called the DSL) that he's testing for his clients... and we'll be testing out for our clients too ;) He also handed out a $1M/month award to a guy named Rico who has a really unique type of offer that's been really popular lately, but borderline X rated lol... Then Brandon Carter, aka @KingKeto (who's also a client of ours at Adspend.com), dropped some bombs on peak performance drugs, diet, and focus tips that we're pretty sick lol... Brandon Carter is JACKED AF, and one of the most disciplined people I know... He said once he turned 40, his testosterone levels dropped and he always felt tired... After getting on TRT, that shit was gone and he was back to "normal". TRT is the same stuff Joe Rogan takes, and I'll probably take too once I hit that age tbh... just makes sense. Once DAY 1 of the mastermind was over, I sped home on the highway, and opened up my laptop again just in time to order the UFC PPV and catch the whole the main card... Did any of you watch any of the fights too? That last fight was CRAZY... Jamahal Hill went into enemy territory (Brasil) and fought for 5-rounds in a blood bath to defeat a Brazilian legend (who retired after losing) and become the NEW light heavyweight champion of the world!Anyways, enough that that lol... A lot of people replied saying "YES!" to me making a Sam Ovens Top 5 Lessons Learned YouTube video, so that'll be up next week :) And then THIS mastermind VLOG will come out the week after... So stay tuned for some quality content coming soon! Oh, AND we have 500 members inside of this community already which is SICK... so shoutout to all of you who are here and apart of it! Remember, this community is only as good as its members... so share your best stuff, help somebody else, and have some fun! Last but not least, shoutout to @Jordan Bailey for tagging me in this on Twitter this AM.