Simple answer is Yes, But. The yes: if you have an important message to convey, you do most of the writing yourself with limited AI help, you enjoy it, and feel that you can capture an audience's attention...then yes it can work. Also, I would suggest making it a video so that you can share across multiple social platforms, be sure to direct the audience back to the original Blog Post, and try a variety of headings to get people's attention. The But: there is certainly saturation in the market, with the incorporation of AI writing tools, anyone can throw together a Blog and then find marketing strategies to get attention, so the space is competetive. So be sure you have a very specific marketing plan in place, where will it be posted and why, who are you targeting, how do you plan to track results, and does it align with your marketing goals. OR you are just doing it for fun - which is perfectly fine as well. Fun is also a marketing goal. Feel free to post your quesitons or comments below as today we explore the upside and downside of making a blog.

As we wrap up week 2 of the Warm Marketing Coaching Group, we had some enlightening discussions about setting your business values to attract the business that aligns with you. The discussion parlayed into several discussions about setting up your CRM properly, strategies to use your CRM to stay front of your audience's mind consistently, creating content that both you and your audience will want to open, and then creating lists of small businesses to start priming so when we get to the marketing they are ready to collaborate with you. I loved watching your eyes light up as you talked about the local businesses that you enjoy the most, and I know how rewarding it is going to be to collaborate with them and to create consistency with our simple strategies, which in turn will grow your sphere that will draw more leads to your business. Also, quick reminder that here is the free link if you have more questions or specific situations come up that you want to get answers to: www.skool.com/live-local-warm-marketing. Finally, be on the lookout as I share the Week 3 folder with you today as well!

So today I posted a video about the importance of voting, and then with my added opinion, said to keep it to yourself. As a local business, it does no good to expound on your political views. BUT what is your opinion on the matter?

Happy Friday, thank you all who attended today, we had a smaller group which means we had an ideal chance to pivot and get to some specifics on strategy and marketing plans this week. As expected we have an array of skill levels, as we reviewed the Skills Assessment, and a variety of goals to get from the course, which is exciting. Furthermore, I now have a good idea that most questions will likely come from the video chapter, as we get closer, and specifically YouTube strategies. Once again, the course is about YOU and your marketing goals, how you want to build your business, and the discussion today helped our members get the ideas in motion to hone in on what they are doing with what they want to do. We will get to the strategies that will help simplify the actionable steps to complement your business, not become the business (aka: use the video to get leads, not become a movie producer). Now that you have access to the handouts from Chapter 1, feel free to use the discussion board at www.skool.com/live-local-warm-marketing if you have additional questions or comments that we can collaborate with. You will get the second chapter notes today, then a follow-up email during the week as a reminder for the date, time, and homework so we can utilize the reverse classroom style to build your business in an actionable method. Any questions -please email me! Have a great weekend.

So today the warm marketing tip was simple: it better be fun or you will find ways not to do it. The key to consistency and sustaining the marketing plan is to enjoy it. So today, name ONE thing in your marketing plan that you have the most fun doing.