Alex Hormozi tells a powerful story from The Matrix that perfectly illustrates the importance of focus in business.
Every day, we face new opportunities. The bigger you get, the bigger the opportunities. And the harder it is to say no. ๐ซ
In the story, Neo is walking through a crowded street with Morpheus. Suddenly, Neo notices a woman in a red dress and his head turns. ๐ด
Morpheus asks, โWere you listening, Neo? Or were you looking at the woman in the red dress?โ
When Neo looks back, the woman is goneโreplaced by Agent Smith pointing a gun at his head. ๐ฏ
Hereโs the lesson:
In business, distractions often appear as shiny opportunities. ๐
The higher you climb, the more attractive these distractions become โthe woman in the red dress. ๐
At every level of success, you must learn to say โnoโ again and again. Alex used to think that once I learned this skill, Iโd be done. But the truth is, the woman in the red dress keeps coming backโeach time, more enticing than before.
Success isnโt just about innovation; itโs about consistently doing what you should be doing, even when distractions try to pull you away. ๐ก
Focus is your superpower. ๐ฅ
P.S. Whatโs your biggest distraction in business? Comment below. ๐