This is why you need a mentor or coach
I've been making these post templates for my clients for YEARS. This template was one of the first Social Stream templates.
Just today I was on a call with a chiropractor who told me: "my community and even my patients don't understand what chiropractic is!"
What can you do?
SHOW THEM!
Use your own photos and explain it using your ideal patient's language, addressing their concerns and questions about chiropractic care. Show them: This is Chiropractic.
But to my point, I was talking to MY coach today, whom I'm also helping with his branding at the moment. And I showed him a website I came across telling him that this is how I imagine his brand. I pointed out all the things I loved about that brand.
And I said: THIS is branding!
He goes: You should do a series like that. Sharing different brands and what you love about them and why they work so well. And call it: This is branding
😲 🤯 😂
I've been telling my clients for years to do this, but it never crossed my mind to do it myself. 🤷🏻‍♀️
THIS is why we need mentors. They see our blind spots. They point out the obvious trees we don't see because we're too deep into the forest. 🌳
I wanna see your "This is..." post or video. If you want the Canva template, let me know! I got one for chiropractic, but you can change it to anything...
🌲 This is deep
🌴 This is juicy
🌳 This is meta
🌵 This is... (comment below)
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Pacha Hornaday
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This is why you need a mentor or coach
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