This isn't something I set out to do, because I'm more of a visual person. Although, I do speak 4 languages more or less well. 😛 But BRAND NAMING is actually something that I end up helping a lot of my clients with. They know they want or need something new, but with that comes a huge fear. It seems like such a monumental step to rename your practice, doesn't it? I wrote a blog post with some examples of chiropractic practice names that go beyond back pain. Check it out and let me know what you think! Also, my blog now has a fancy sticky sidebar (on desktop only obviously). 🤩 Sometimes it's the little things... #nerdalert

What are YOU doing today to evolve your brand? I'm working on a content planner with my VA. 2025 is going to be here very soon! It's time to organize all the content I already have and make it easier to create new stuff, even when things are busy. Want my 26-page content planner guide to create your own strategic content playbook? DM me "GUIDE" and I'll send it to you!

I got back from Chiro Essentials in Birmingham at 1 am this morning. 🥱 It was an amazing event with some brilliant speakers. I cried so many times. 😭 I'm typing up my notes and the three biggest takeaways from the speakers I saw. 🤓 Want them? Comment NOTES below. Speakers included: - Brian Kelly - Gab Floreani - Connell Dorrian - Guy Riekman - Wendy O'Brien - Laurie Coburn - Bill Esteb - Tom Waller - Vismai Schonfelder - Gen Dharamaraj Actually, come to think of it, I'll be talking about the weekend during our next Brand Storm session on Thursday. 🤔 I think that would be fun... Who's coming?

Speaking of superpowers and inspiration... Inspiring Greatness in others is my brand's superpower. Wanna know what your brand's superpower is? Find out here: https://balanced-brands.com/superpower-quiz Tips for taking the quiz: 🔥 It's about your BRAND, not necessarily YOU (unless you're taking it for your personal brand) 🔥 This isn't a personality test. Branding is about simplifying the complex. You'll find some questions hard to answer or to choose between two options. Just go with your gut, or choose the one you'd want to be seen as. Your brand is what people say about you when you're not in the room. Think about what you want people to say about your brand. Think about what your ideal clients would prefer you choose. If you're looking for a personality test, check out https://www.16personalities.com but it won't tell you anything about your brand. 🔥 This quiz is meant as an intro to archetypal branding. If you'd like to go deeper and learn more, comment DEEPER below and I'll send you my cheat sheets for audience and brand archetypes. 🔥 If you've taken the quiz before but it's been a while or you are thinking about rebranding, it might be worth taking it again... 🔥 Share your Superpower below and let me know if the information on the results page made sense and was useful. How are you going to USE the information? (Otherwise it's literally use-less. ) 🔥 Tag others to take the quiz. Sharing is caring. 🫶🏼 🔥 PS: If you can't make it through the quiz, you need more clarity for your brand. 👀

@Pacha Hornaday Just listened to a Simon Sinek podcast today that resonated with what we're trying to create...and I think everyone can benefit from trying to serve like this also! https://simonsinek.com/podcast/episodes/unreasonable-hospitality-with-will-guidara/