So, I started my own community at $9/mo, and we hit 140 members faster than I expected. Not bad, right?
The original plan was to increase the price as we hit certain milestones. I tried that – bumped it to $19 at 100 members. And… yeah, let’s just say that didn’t exactly drive demand. So, back to $9 it went, but without any urgency, churn started kicking in.
Then I had a new idea: announce a time-based increase. On **October 1st, we moved up to $49**, and that brought in a fresh wave of members while slowing down churn.
Now, I’m sticking with time-based changes: on December 1st, the price will rise to $99.
(Note to self: FOMO wins every time.)
And here’s the big move: with Skool’s private feature, I’m introducing a high-ticket $5K Done-With-You service exclusively for coaches, creators, and agency owners. It’s designed to complement the $9/mo group, so everyone has options that fit their needs and goals.
What I’ve learned so far:
1. Time-based price increases work wonders – FOMO doesn’t just apply to product scarcity; timing can do the trick.
2. High-ticket offers within your community are gold – as long as they align, they create added value without overwhelming the main group.
3. Experiment, experiment, experiment – pricing isn’t one-size-fits-all. Trying different strategies helps you find what resonates with your audience.
In short: be flexible with your pricing and don’t be afraid to sell high within your community – if it’s complementary, it’s a win-win!