I don't do "launches".
They can be stressful and a big distraction.
I'm an "evergreen" guy.
I like to sell ONE thing all year and just get better and better at it everyday.
But Black Friday is an exception...
Black Friday is actually kinda fun AND can actually help grow your list of buyers who can then get upsold into your "main evergreen thing" :)
And because Skool makes it SO EASY to launch a wildly profitable Black Friday deal...
I'd feel silly not launching one again this year.
Are you launching a Black Friday deal?