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Cold Email Outreach Strategies - Chris Cortell (replay)
His Website His Skool Tag His Linkedin - Started with Amazon and Shopify stores in 2018, selling kitchen goods, baby products, and pet products - Moved into Shopify to supplement the business - Fell into SEO after not being able to convert customers with a paid agency - Started learning SEO and building blogs during COVID - Built first site to a Domain Rating (DR) of 45 in about a year using cold email outreach - Secured clients from networking and started getting paid to do SEO - Built a site to DR 42 in the marketing and business niche within a year Key Takeaways - The perfect email components include good copy, personalization, and providing value - Use a branded email address and write to a specific person, not an entire company - Write at an 8th-grade level using simple words, short sentences, and paragraphs - Use a conversational tone and include a personalized PS to increase reply rates - Research the recipient and their company to tailor the email and establish a connection - Start targeting sites with slightly higher DR than your own and gradually work up - Use email automation tools like MixMax or GMS for efficient outreach - Focus on building relationships and providing value rather than just asking for links Effective Email Template Structure 1. Subject line: Recipient's name + reference to their work 2. Personalized greeting 3. Brief introduction of sender 4. Compliment on recipient's work with specific details 5. Pitch for collaboration (e.g., link exchange or guest post) 6. Validation of sender's expertise (e.g., examples of recent work) 7. Call to action for further discussion 8. Signature with links to sender's online presence 9. Personalized PS unrelated to the pitch Common Cold Email Mistakes to Avoid - Generic greetings and lack of personalization - Poor grammar and overly complex language - Failure to research the recipient or their company - Focusing solely on the sender's benefits without offering value
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Cold Email Outreach Strategies - Chris Cortell (replay)
Fact
Content creator are more creative
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New comment 2h ago
5 REASON WHY A WEBSITE IS ESSENTIAL TO YOUR BUSINESS:
1. Your Business, Available 24/7: Imagine your business being open to customers every hour of every day, even while you're asleep. With a website, this is possible. 2.Boost Your Business's Credibility Instantly: In today’s digital world, customers often judge a business by its online presence. A professional website immediately tells your audience that you're trustworthy and serious. 3.Reach a Global Audience: No longer confined by geographical limitations, a website allows your business to tap into global markets. But how do you tailor your online presence to capture the right audience? The answer lies in strategic website development. 4.Stay Ahead of Your Competition: Do you know that many of your competitors might not even have a website, or they’re not utilizing it effectively? Find out how your business can take a competitive lead by leveraging a well-designed, optimized website that works for you. 5.Gain Insight into Your Customers: Your website can do more than just show your products. It can also reveal who your customers are, what they like, and how they interact with your business. Ready to unlock the power of data-driven decisions? Your website holds the key. Ready to Learn More? Your website can become a powerful sales tool, but only if it's built and optimized correctly. If you're serious about boosting your business and increasing your sales over time, let’s talk. Reach out to discover how we can create a website that transforms your business!
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New comment 8h ago
Are you a numbers person?
33.33 keeps popping up all over the place I do enjoy this number however
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New comment 19h ago
Are you a numbers person?
🌀 WELCOME - Introduce Yourself Here! 🌀
We're thrilled to have you in our growing community. To kick things off, let's break the ice in style! 🌟 AFTER YOUR INTRODUCTION FIND YOUR NEXT BIT OF INFORMATION HERE Join the fun: 1. Find a GIF that showcases your personality. 2. Introduce Yourself and your GIF: Tell us a little about yourself. I'll get the party started My name's Ryan, I have decided to create an amazing community to give value and make having an online presence easy and digestible to understand. I'm glad you're apart of it. I'm from NSW Australia and I help Sparkling Water Shopify Brands increase traffic and profit without hassle, by implementing high-impact on-page and technical SEO strategies You can find me surfing or boxing training when i'm not working or providing value. Thank you to every community member who is active, I look forward to meeting you all. We plan to create in person events in the future to grow as a community even further!!
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New comment 1d ago
🌀 WELCOME - Introduce Yourself Here! 🌀
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