Ilia Topuria & modern life setup

Hi guys I'm pretty sure you've heard about Ilia Topuria recently if you're into MMA.

It has caught my eye how Ilia Topuria frames himself & his general life setup

I thought Kris & the community would find it interesting since a lot of concepts mentioned throughout the years in 1M made themselves clear in this example, like personal branding, socials, external attraction, etc.

If Kris made a video breaking it down it could be extremely interesting

What do you think guys???

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