Prevention > Cure
What's the best way to handle an objection?
Is it to spend 5 minutes on it, absolutely obliterating it?
Is it to ask a question back and make the prospect kill it themselves?
Itโs neither.
Itโs to have the objection not come up in the first place.
You need to make sure that before jumping on a sales call, the person you are selling to has no objections or limiting beliefs around what you sell
Simply put it, all an objection is a seed of doubt.
Once youโve done a lot of calls (this applies to cold and sales calls), youโll be able to see the common objections that come up 80-90% of the time.
From there, all you need to do is work those objections into your pitch.
For example: if you have a lot of objections coming up about the โxโ part of your product, just add 2 sentences to your pitch, explaining the specifics of โxโ that comes up as an objection constantly.
Rinse and repeat with all of the big objections you get, and you're setting yourself up for absolute success.
Comment down below the most common limiting belief youโve had on a sales call