Tip 8 of 8 - Turn Missed Calls into Wins: The Power of Game Tape"

Unlock hidden opportunities in every sales call by reviewing, refining, and winning with Game Tape insights

Hey Guys,

You wouldn’t send a sports team into a championship game without reviewing their playbook, right?

So why are you sending your sales team into the field without reviewing their game tape?

It’s in the quiet moments—replays of those missed opportunities, awkward pauses, or perfect pitches that slipped by unnoticed. And that’s exactly where the “Game Tape Review” comes into play.

When I was back in IBM in Dublin Ireland, We used to do Game Tape reviews more regularly than Sunday mass.

Back then,

We were hitting targets but not smashing them, and something felt...off.

I couldn’t quite place it.

So, I sat down with one of the reps and we pulled up a recent sales call. We treated it like an NFL coach reviews footage—pause, rewind, replay.

And suddenly, it was clear.

The rep’s missed when the prospect showed interest. He missed it because he was talking too much.

Now, imagine what it’s like for your team.

They’re on calls daily—navigating objections, pitching services—but how often do they truly see themselves in action?

That’s where Game Tape Reviews become invaluable.

By watching their own recorded calls, your reps can pinpoint not only what went wrong but also where they’re crushing it.

It’s like watching a slow-motion replay of that moment when your prospect was ready to say yes... but didn’t.

Here’s the key: Get your team to review their own game tapes before the manager even steps in. Let them self-diagnose first. Then, when you or a sales leader reviews with them, it becomes a collaborative coaching session instead of a one-sided critique.

By fostering a culture of self-improvement, you’ll see your sales team begin to make real-time adjustments. They’ll hear when they’re talking too much, notice when their tone is off, and recognize when they should’ve pushed just a little harder.

Want to know the next step in refining your team’s sales game?

I’ve put together a Sales Closer Playbook that dives deep into strategies like Game Tape Reviews and other techniques for accelerating sales growth.

DM me directly, and I’ll share it with you.

Jerry J O’Brien

Sales Accelerator

PS: If you’re tired of seeing your sales team miss out on those easy wins, the Game Tape Review method might be the game-changer you’ve been looking for.

Grab the Playbook—let’s help your team close more deals this month!

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