Hey everyone, We do appointment setting for our clients (home improvement) but one of our clients' business is pretty big and has a minimum job size of a couple thousand, and prioritizes higher income zip codes. How do/would you guys turn down leads that are below the minimum size or not in a good zip code in this case? Also, we do PPA, so if anyone has experience doing PPA for clients who are more selective with what jobs they take on please let me know! I'm also planning to use something like Appointwise down the line and don't want it to book in customers that the client isn't interested in

Guys, for those using zapier to receive notification on your whatsapp or slack from facebook ads. Or connecting it with go high level to send all the leads there. Did you find another way to do that without paying for the zapier subscription?

Why am i getting leads from outside the location that i have set up for my client? Apparently i have to use geofencing where i physically exclude other surrounding areas?

How do you all track lead conversion if i don't have a landing page and only have instant form? Should i just do it manually or is there a software i can use?

When scaling ads what are the most important metrics do you guys look at? Am I right here looking mainly on CTR & cost per lead?