The seasonality of this business
Depending on when you start, those who experience their first slow season truly feel the pain of a lack of work. I felt this every time it rained and clients halted projects. Last year, I had Mid Valley Disposal as my biggest client, and I was excited about the consistent work and payment, as it was supposed to be a rain-or-shine client. Unfortunately, I lost the contract right before the rainy season in California. In places where rain or snow with road salt is common, this time of year might be lucrative depending on the client. It’s crucial to save as much money as possible during the busy season so that you’re not stressed when the work slows down. Maintaining a good relationship with rain-or-shine clients is vital. Here are the lessons I learned from that experience: 1. Keep your client happy. 2. If there’s a quality issue, offer a refund or show more concern than the client to demonstrate you care. 3. Send before-and-after photos to clients for every job to prove you’re working and to avoid uncomfortable conversations about charges. 4. Balance large and small clients. If a large client drops you, it could mean losing 70% of your portfolio. A smaller client might only account for 10%. Aim for a healthy mix of 50% small clients and 50% large clients. 5. Don’t get comfortable. As soon as you do, you risk getting rusty with your sales skills. Always practice and maintain your sales abilities, as they are essential for securing work.