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How to Have NO Clients
Why on earth would I want to have no clients? Hold on you'll see! Charlie Munger, one of the best investors of our time, talks about the process of Inversion Thinking. This is a concept that takes advantage of how our brains are preprogrammed to look for the worst outcomes. We evolved to stay alive but not to thrive, this is why we can easily recall and recognize negative experiences. Therefore, Inversion Thinking is the process of taking the end goal and thinking of all the ways to guarantee the opposite negative outcome. In the Lawn Care and Landscaping Industry what do you need to be successful? Likely clients and a lot of them hopefully! Otherwise having a good crew or a bunch of equipment does not matter if you have no work to actually be done. Using the process of inversion thinking rather than thinking about how to have/get a lot of clients, let's think about 9 ways to have no clients! 1. Never Start - Don't even leave your house or post online. Someone might figure out you have a business. 2. Don't be Consistent - If you did happen to start a business for sure do not continue doing anything that could possibly work. If you are too consistent you could accidentally have success. Randomize the schedule as much as possible, show up when it's convenient for you. 3. Never Respond - Somehow someone knows about your business, make sure they never hear back from you when they contact you. If you must contact them back make sure you are very slow to respond.  4. Bad Offer - Make sure you do not offer services they are looking for. Price your services far too expensive. Never have room on your schedule to take more work. 5. No Follow Ups - Once the estimate is sent, ghost the client at all costs. Never do any follow up calls or texts 6. Poor Quality - Once the job has finally got on the schedule, make sure to do a terrible job. Better yet do not even complete the job. 7. Poor Customer Service - Surely after doing a bad job you should not acknowledge it. You should avoid contact with the customer at all costs.  8. Build Negative Word of Mouth/Reviews - Make sure you keep doing poor work and screwing clients over. You are the business owner so make sure you come out on top in all scenarios regardless of the outcome with the client. Pray for those 1 star google reviews!  9. Don’t Market - NEVER brand your trucks or wear company uniforms. Do not share information about your company and do everything you can to keep it a secret. If you have to market, target areas where people do not buy or you do not service.
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New comment Jun 23
Mowing on rainy days
Hey Everyone, Hope all is going well! Got a little debate to settle. Is is okay to mow when is been raining all day? What the risks and is it even worth it?
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New comment May 14
Hiring someone with experience:
Here is a conversation starter: My big biggest bottleneck right now is I’m basically a solo operator and I have more work than capacity for just me and I am struggling to find someone that can trim grass and landscape but mainly right now I’m struggling with someone who is a good grass trimmer while I am doing the mowing. We have two days of mowing . I also have two days a week for Spraying fertilizer and weed control, mosquito control and a few other pesticide treatment programs.I have two or three guys to do landscape projects for me one day a week. I don’t know how to hire people or interview them as I have been fortunate or unfortunate depending how you look at it to have a pool of temporary workers from Mexico, but that’s not gonna work going forward with Augusta. It began as a temporary solution that’s going on for over 15 years and has me stuck. so my question here is I need help with the interviewing on boarding and hiring process for some people especially the first person that don’t need a whole Lotta training. Just need to be readjusted to the Augusta way of doing things and then they can start training people so on and so forth.
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New comment May 10
Passing out door hangers
Has any body ever hired a team to pass out door hangers during the spring rush is so how did it go?
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New comment May 10
Community Purpose
The purpose of this community is to bring together like minded Professionals in the Green Industry. I hope to create a community centered around growth, giving first, and hard work! This group will contain Lawn Care and Landscaping Professionals with large and small business, together on a mission to improve the level of professionalism in the industry. This is where I plan to share all my tips and tricks I learned on my 2.5 year journey from $0 to $1.7M in annual revenue. If you are currently doing less than $1M/year I hope you can use this group to speed past any missteps by connecting with and learning from those that are beyond $1M/year. For those beyond that point I hope you can find value in connecting with other high performers and networking with those you would not be able to other than at conferences once a year! This community will remain free as long as I can let it to allow as many owners, managers, and team members to benefit from it as possible. I highly encourage managers and front line team members to join and learn from this group even if they have no interest in owning their own business. For every job I have ever had, I have followed this one guiding principle and it has paid more than anything. That was to constantly aim to be the hardest working and most knowledgeable person in the room! This was often a far fetch, but I found the more I bet on myself and the more I learned the more value I was able to provide to the company. The more I provided to the company the more I was rewarded. This has remained true from my first minimum wage job to now being a multi location franchise owner. I hope to never not be growing and learning!
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Community Purpose
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Green Industry Professionals
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A Community for Outdoor Home Service Professionals Looking to Grow!
Scaling from zero employees to multiple locations and removed from daily ops.
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