This is the only way I market my services and many of my clients want to do the same. I want to see what questions / struggles people have with getting started or getting traction.

This week I spent a long time writing a SINGLE book chapter, and felt unaccomplished. Then I put the chapter in AI and asked it to give me 20 tweets and shorter form post ideas. Ten minutes later I had tweets/threads scheduled out for the week. I also recorded it as a YouTube video (the most recent one I posted). Then I made it a blog post, sent as a newsletter, and posted the blog post on Medium. A single piece of great writing is an asset you can use in a dozen ways. And, you can post/share it repeatedly over time. I'm digging this book > content flywheel, because it accomplishes my goal of writing a bunch of books but also consistently posting to grow my audience. Just wanted to share in case this is helpful.

Yesterday, I attended one of those online webinars where a "guru" says, " I'm giving away all of my secrets." Um...if by "giving away" you mean buying an annual subscription to Kajabi through your affiliate link, NO! That's neither "giving away" nor ethical, IMO. But, while on the webinar, the host mentioned there were over 300 participants. I couldn't tell because the participant count was hidden from everyone. This devious approach ran through my head: What if I posted a link to the free download page for my book? Would that be ethical? I didn't do it, but I seriously considered it. After all, I felt cheated out of my time for attending, only to find out it was a Kajabi commercial. What are everyone's thoughts on this? It feels devious, but it is an innovative approach. I'm sure a few people would have opted to download a free copy of a book titled "Liberating the Overworked Manager." Thoughts? Am I a bad person? 😬

I've had a workbook that I've needed to write, that I've promised people I'd get done for nearly a year now and I've gotten more of it done with Claude in an hour than I have in all that time. 🫣 What I love is being able to get it to add in certain frameworks (I use Jason Fladliens a lot) and also have it add principles that I work to that I've picked up from past jobs. I did start off with the prompt engineers, (I can't remember where I got that, here?) and that got everything moving. This is the prompt I started with, "Act as a prompt engineer. 1. Review the following prompt for me. 2. Optimise it to make it better. 3. Ask me any questions you have before proceeding."

Ok, I have the framework for my workbook from Claude, i'm in Canva and ready to drop in the content. My question is, should (1) I discipline myself and work on each section in order until it's done before moving onto the next. Or the other option that (2) I jump around, doing the sections where I can see exactly what I need to write to get them done fast and go back to the trickier ones later? Option 1 seems more disciplined because it all has to be done anyway and I can see how you would maintain the 'flow' better. Option 2 makes me see progress quickly. Is it just personal choice? Now I've seen how well Claude works I'm looking at all my other part written projects and I'm lining them up ready to be done!