Takeaways from Skool Mastermind - 10x Your Growth
Imagine if you could learn from THE GUY, THE MASTER of skool.com engagement and retention. This post is my attempt to break down the key takeaways from the Skool Stories podcast with Calvin Hollywood (full episode below). 📚Key Lessons from Calvin's Approach: 1. Create shared experiences: Calvin emphasizes the power of shared challenges and experiences to bond community members, drawing from his military background. 2. Optimize your auto DM Instead of immediately directing new members to resources: Calvin starts a conversation with open and closed questions to qualify leads. 3. Foster a question-based culture: Calvin encourages members to ask questions rather than make statements, promoting deeper engagement and longer responses. 4. Implement strategic community caps: To maintain quality interactions, Calvin recommends capping communities at around 300-400 members before creating new, more advanced groups. 5. Leverage the leaderboard system: Calvin uses the Skool leaderboard system to create a sense of progress and reward engaged members with free lifetime access at higher levels. 6. Practice "100% consumption": By limiting available content, Calvin ensures members fully engage with what's offered, reducing overwhelm and churn. 🎯Action Items for Community Owners: 1. Design a 7-day challenge for your community to create a shared experience. 2. Revise your auto DM to include one open and one closed question. Aim for an 80% response rate. 3. Create a "no I/me posts" rule. Encourage members to rephrase personal questions as general ones for the community. 4. Review your community size. If over 400 members, consider creating a more advanced paid group for top contributors. 5. Set up your leaderboard rewards: 6. Audit your content library. Limit available recordings to the last 4 calls to prevent overwhelm. 7. Implement a system to track daily community engagements. If consistently over 3,000, consider moving lifetime access to Level 8. 8. Create a waiting list for an advanced community or mastermind to build anticipation and qualify leads.