Make them feel certain you can help them.
1) buying emotion- certainty! That the result will be obtained.
Conversations - set up future sales
Record calls
Email conversations
Teds first clients:
Sit clients down and talk to them saying (starting out) sessions with me are $30/hour but if you stay with me/pay for a whole year Ill deal you $25
He had 3 clients pay $2l that day for his first $6k