"I don't know what to offer…" · Contentpreneurship.com (FREE)

May '23 (edited) in General

"I don't know what to offer…"

99% of newbies say this to me.

It's only the 1% who don't say this to me who end up going on to make a lot of $$.

I have some clients from years ago who still don't know what to offer.

Guess how much money they've made... Zip. Nada. Zero.

I also have some clients from a 2 months ago who knew exactly what to sell from day 1, and now they're making 10k plus per month.

So decide right now if you want to be part of the 99% or if you're going be in the 1%.

Decide now and figure out "the how" later.

I call this 'Offer Clarity'.

And if you're ever unsure of what to offer, you need to sit down with pen and paper and figure it out.

But here's the good news (I'm full of good news):

There are ONLY 4 THINGS you can offer help with if you expect to make any money at all in this game.

4 things

Not 5.

Not 6.

Not 3.

Just 4.

What are they?

Get ready.......

Write these down.....

1) Relationships (soulmate, better sex, Tinder dates, etc)

2) Wealth (save on taxes, make more per month, etc)

3) Beauty (drop fat, build muscle, etc)

4) Chronic Pain (eliminate knee, back or neck pain)

As a coach/course creator, if you don't choose one of these 4 things to help people with, you're swimming upstream - against a strong current - in a thunder storm - surrounded by piranhas and hungry sharks.

Note: There is only 2 exceptions this 'Law of 4'

Spoiler: You're probably not an exception.

Exception to the rule #1: if you're extremely sexy and willing to show it. If this is you, you can sell anything and simps will just pay you cause they love you/want to be closer to you and your private parts. Think Onlyfans.

Exception to the rule #2: if you're extremely famous. When you're Oprah level famous, you can sell cans of dog shit and people will buy it cause of the celeb factor. Humans are weird like that.

But since you're most likely not an exception, decide right here and now which of the 4 things you want to help people with.

And just pick ONE of them for the love of god.

Even if you're confident that you CAN help people with multiple things, pick one for now until you hit at least 10k/month with it.

You can still help people with multiple things inside your program, but if you want to make money, just market/advertise/promote ONE of them.

Once you've picked one of the 4 things, you need to get crystal clear on a SPECIFIC end result they probably want from working with you.

I call this a HDER. aka: a highly desirable end result.

For example, if relationships, maybe they want to find a soulmate.

If wealth, maybe they want to make 10k/month.

If beauty, maybe they want to cut the gut n get a flat stomach.

If chronic pain, maybe they want to eliminate knee pain for life so they can run a marathon.

Those are just examples, but notice how universally appealing they are???????

Everyone and their dog wants those things.

That's why they sell so well.

Now that you're clear on a highly desirable end result, decide HOW you want to help people with said thing.

What method or process or system do you wanna use to help them get results?

This is where you can let your imagination go wild and make something up from scratch or just pick something that you've already used or seen other people use in the past with success.

One you're clear on that, decide which kind of person would probably be the easiest to find and work with.

We call this a niche.

Fill in this statement: I help (who).

The best niche in my humble opinion is a gender.

I help men.

I help women.

Perfect.

Now, you should be able to fill in this statement:

I help (niche) achieve (highly desirable end result).

If you can fill it in, comment it below! 👇

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